Wow! 2012 was quite a year here at PostcardMania and on our Maniac Marketing blog! We have had a blast producing and compiling useful marketing information to help you grow your business, and we hope you have been able to … Continue reading
Augmented Reality — n: an artificial environment created through the combination of real-world and computer-generated data The next frontier of marketing is augmented reality advertising. This new technology allows advertisers to bridge the gap between the physical and virtual worlds. … Continue reading
Augmented Reality — n: an artificial environment created through the combination of real-world and computer-generated data. Augmented Reality Advertisements are an exciting new frontier for the marketing world. Apps like Aurasma are bridging the gap between the physical and virtual … Continue reading
There are two kinds of marketing: Outbound and Inbound. Outbound is what you think of as traditional advertising, like direct mail, TV, newspaper, etc. This is you pushing information out to prospects trying to get them to buy from you. … Continue reading
There’s a potential revolution brewing in the direct mail industry — and it’s called QR codes. If you aren’t familiar with QR codes, they are square, two-dimensional barcodes you can scan with your Smartphone. Once scanned, you are directed to … Continue reading
As a business owner, you always look for ways to reach new and current customers. Well, have you ever considered a smart phone app? According to the Pew Internet Project, in 2010 24% of Americans actively used apps on their … Continue reading