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Archives: Maniac Dispatch: Industry News
Maniac Dispatch: What is Google Remarketing?
Google Remarketing is a follow-up tool that works in tandem with AdWords (Pay Per Click). But while many so-called marketing breakthroughs fail to live up to expectations, Remarketing has staying power, and so do the marketers who use it… So, … Continue reading
Maniac Dispatch: Copywriting Tip from a Real-Life Copywriter…
As someone who spends his entire day either writing or reading, I encounter A LOT of bad business writing. It bums me out, because I know what a HUGE difference quality copywriting can make, and it seems like businesses often … Continue reading
The Presidential Race and Your Business… Are They Related?
As the race for President begins to heat up, there are certain things that we (as astute, savvy marketers) need to pay attention to, because there is an opportunity to improve our marketing by simply observing what works on the … Continue reading
Maniac Dispatch: Every Door Direct Mail Winners and Losers (By Industry)
Every Door Direct Mail (EDDM) from the United States Postal Service is a new program that allows businesses to send a direct mail piece to every address on a mail carrier’s route for a discounted postage rate. The savings are … Continue reading
Maniac Dispatch: HARP Program Advertising HOT for Mortgage Industry
In the early days of PostcardMania, we got a large percentage of business from the mortgage industry, and even though we have grown to service so many more industries, we still keep our ear close to the ground for news … Continue reading
Maniac Dispatch: What’s Working for Chiropractors
Hey there, chiropractors! Just like a great band releasing their “Best of” album, I’ve got the chiropractic marketing cream of the crop here for you today. You don’t want to miss out. So, here we go… When analyzing the campaigns … Continue reading
Maniac Dispatch: Proven Political Advertising Strategy #5
Hey there! This is the final post in my blog series “Proven Political Advertising Strategies”. In this series, I analyzed a five of PostcardMania’s previous political successes to show you what you can use to help you win big in … Continue reading
Maniac Dispatch: Proven Political Advertising Strategy #4
Greetings, vote-seekers! I’m in the middle of a blog series I’m calling “Proven Political Advertising Strategies”. In this series, I am analyzing a few of PostcardMania’s political successes to see what you can use to help you win big in … Continue reading
Maniac Dispatch: Proven Political Advertising Strategy #3
Greetings, politicos! I’m in the middle of a blog series I’m calling “Proven Political Advertising Strategies”. In this series, I am analyzing a few of PostcardMania’s political successes to see what you can use to help you win big in … Continue reading
Maniac Dispatch: Proven Political Advertising Strategy #2
Hello! I’m in the middle of a blog series called “Proven Political Advertising Strategies”, where I am analyzing a few of PostcardMania’s political successes to see what you can use to help you win big in the 2012 campaign season. … Continue reading